Building owners must cater to diverse tenant demands while maximizing revenue potential. Spec suites and coworking spaces represent two powerful strategies—but they don’t have to be mutually exclusive. In fact, combining these approaches with traditional office build-outs can transform a property into a “building for all types of tenants.”

Here’s how you can leverage spec suites, coworking, and traditional leasing to create a flexible building that attracts a wide range of tenants and future-proofs your property.

Spec Suites: Quick and Predictable

Spec suites are pre-designed, move-in-ready offices offering tenants speed, flexibility, and minimal customization. They’re an excellent choice for filling vacancies quickly and catering to businesses seeking immediate occupancy.

Advantages of Spec Suites

• Speed to Market: Attract tenants who need ready-to-use spaces without delays.
• Predictable Income: Provides steady revenue through traditional leases.
• Low Operational Complexity: Minimal staffing and operational overhead.

Limitation: While spec suites meet immediate tenant needs, they lack the broader appeal and engagement of spaces designed to foster community or flexibility. Spec suites alone don’t maximize a building’s potential.

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Coworking: Activating New Opportunities

Coworking spaces build on the spec suite model by layering in operations, community, and programming. These spaces don’t just fill vacancies—they create an ecosystem where tenants thrive. The result is a dynamic environment that attracts a wider audience and drives long-term value.

Why Coworking Expands Your Building’s Potential

1. Diverse Tenant Mix:
   • Coworking appeals to freelancers, startups, remote workers, and enterprise teams looking for satellite offices.
   • These tenants may not be interested in traditional leases but are drawn to coworking’s flexibility and vibrant community.
2. Lead Generation for Traditional Leasing:
   • Coworking creates a pipeline of potential tenants for other parts of the building. A startup renting desks today could evolve into a larger team leasing a spec suite or an entire floor tomorrow.
   • Enterprise clients may lease traditional office space while keeping access to coworking amenities for flexibility.
3. Dynamic Appeal:
   • The buzz of a coworking space makes the building more attractive to prospective tenants across all models, enhancing the overall tenant experience.
4. Multiple Revenue Streams:
   • Unlike spec suites, coworking spaces generate income from private offices, memberships, meeting room rentals, events, and virtual office services. This diversification boosts revenue per square foot, often exceeding $100-$120 PSF annually.

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Traditional Leasing: Stability and Scale

Traditional office build-outs remain a cornerstone of commercial real estate. These long-term leases provide stability and attract established businesses that need custom spaces.

Advantages of Traditional Leasing

• Steady Anchor Tenants: Long-term leases from stable companies.
• Customization: Spaces built to tenant specifications.
• Scalability: Ability to secure large tenants, filling significant square footage.

Opportunity: By combining traditional leasing with coworking and spec suites, you can offer options for tenants at every stage of their business lifecycle—from startups to enterprises.

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A Flexible Building: Combining Strategies for Maximum Impact

The true power of these models emerges when they are integrated into a single building strategy. Here’s how it works:

1. Coworking as the Building’s Core:
   • Design the first floor (or a prominent central area) as a coworking hub. This creates a vibrant community that attracts tenants and enhances the building’s overall appeal.
2. Spec Suites for Mid-Sized Tenants:
   • Dedicate select floors or sections to spec suites, offering move-in-ready solutions for small-to-medium-sized businesses that need privacy but not long-term leases.
3. Traditional Leasing for Larger Tenants:
   • Reserve other floors for custom-built spaces, attracting long-term tenants who value stability and scalability.

The Benefits of a Flexible Building

• Attract All Tenant Types: Freelancers, startups, mid-sized firms, and enterprises can coexist in the same building, each finding a space that fits their needs.
• Maximize Revenue: Combine stable income from traditional leases with high-revenue coworking and spec suite options.
• Future-Proof Your Property: A flexible building adapts to changing tenant demands, ensuring resilience in uncertain markets.
• Lead Generation Across Models: Tenants drawn to coworking may transition to spec suites or traditional leases as their needs grow, creating an internal pipeline of leasing opportunities.

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Spec Suites vs. Coworking: Choosing the Right Mix

Spec Suites are ideal for:

• Owners seeking predictable, low-touch leasing.
• Markets with high demand for private, move-in-ready spaces.

Coworking excels when:

• Owners want to maximize revenue per square foot.
• A diverse tenant mix and vibrant building activity are priorities.

Together, they create a building that caters to all tenants, from startups to enterprises, and offers unmatched flexibility.

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The Building of Tomorrow

A flexible building combines spec suites, coworking, and traditional leasing into a seamless strategy that caters to all tenant types. This holistic approach not only fills vacancies but also transforms your property into a destination.

By integrating coworking, you can turn your building into more than just a space—it becomes a community, a hub for growth, and a magnet for tenants at every stage of their journey.

Let’s explore how coworking can transform your property. View our Coworking Blueprint Discovery Package to learn more about getting started or schedule a consultation.